Profile
Toronto’s Intellectual Property Boutique
Shift Law is a specialized intellectual property law firm located in Midtown Toronto, founded in 2011 by John Simpson. The firm provides expert legal counsel to businesses and individuals looking to protect their creative assets and brands. Unlike generalist firms, Shift Law focuses exclusively on trademarks, copyright, and IP litigation, allowing them to offer deep expertise and strategic insights that are often found only at much larger firms. Their mission is to provide high-quality, practical legal advice that is accessible to entrepreneurs, startups, and established companies alike. They pride themselves on being responsive, transparent, and fierce advocates for their clients’ intellectual property rights.
Protecting Your Brand and Creations
The firm offers a focused suite of services designed to secure and defend your intellectual property:
- Trademark Registration: Guiding clients through the complex process of clearing and registering trademarks in Canada, the US, and internationally.
- Copyright Law: Advising creators and businesses on how to protect their original works, including software, literature, and artistic creations.
- IP Litigation: Representing clients in disputes involving trademark infringement, copyright violations, and passing off actions before the Federal Court and Ontario courts.
- Licensing Agreements: Drafting and negotiating robust contracts to monetize and share intellectual property assets safely.
- Brand Protection: Developing comprehensive strategies to monitor and enforce brand rights against competitors and counterfeiters.
Expert Advice, Transparent Costs
Shift Law understands that legal costs can be a barrier for many businesses. That is why they offer a project-based fee structure for many services, such as trademark filings, ensuring that clients can budget effectively without fear of surprise bills. John Simpson is a Certified Specialist in Intellectual Property Law, a designation that recognizes his extensive experience and knowledge in the field. Located on St. Clair Avenue East, the firm serves clients across the Greater Toronto Area and beyond. Whether you need to find a lawyer to stop a competitor from using your logo or hire an attorney to register your new brand name, Shift Law delivers the specialized expertise you need to succeed.
Specializing In
Trademark Registration, Copyright Litigation, Brand Protection
Address & Location
60 St. Clair Avenue East, Suite 300, Toronto, ON M4T 1N5
Building Location
Located in a professional office building on the north side of St. Clair Avenue East, just east of Yonge Street. The building is situated in the Deer Park neighbourhood, a short walk from the subway.
Suite Access
Enter the main lobby from St. Clair Avenue East. Take the elevators to the 3rd floor. The office is located in Suite 300.
Parking Details
Paid underground parking is available in the building (access via St. Clair Ave E). There is also a Green P parking lot nearby on Alvin Avenue and street parking on side streets.
Public Transit
Conveniently located just steps from the St. Clair Subway Station (Line 1 Yonge-University). The 512 St. Clair streetcar also stops directly in front of the building.
Photos
Shift Law – Toronto, ON
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